Stone Island Stellina SS25 Billboard Campaign, Shibuya, Tokyo
As a part of the Stellina SS25 Global Campaign that we created for Stone Island we were also tasked with handling the OOH advertising part in Tokyo.
This resulted in 8 separate screens playing the video campaign simultaneously in the middle of Shibuya crossing, Tokyo, which is the world’s busiest pedestrian crossing.
Creative direction & Production: catalyst. TOKYO and GNRL WRKS
Photography and styling: catalyst. TOKYO
Video: Matthew George Sperzel
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